CategoryThe 3 C’s

Using The 3 C’s Part 1

U

An important part of our success equation often has to do with becoming more market driven than product driven. I think many companies are founded on product or service ideas. A huge amount of time is put into developing a product or service that the creator believes in passionately. Unfortunately...

Using the 3 C’s Part 5: Going Further

U

Much of what I’ve been talking about may seem very general to some of you. And that’s one way of looking at it, but as I’ve said many times, I think of it as foundational. It’s the stuff you build your business (or personal life in some cases) on top of. These are reference points that you call up...

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